In today’s digital age, failing to implement audit recommendations can lead to persistent usability issues, accessibility barriers, and diminished user satisfaction or negative user experiences.. This can strongly cause your users to leave, reduced repeated users, and difficulty in user acquisition. In some cases, it can also lead to legal consequences if accessibility standards are not met, posing a risk to the product’s overall success and reputation.

Our audit report includes a list of issues which are prioritized by impact and criticality. These are actionable and can be converted into Jira tickets for your team to start actioning/implementing.

We also have a design and tech partner who we work with closely to help you implement.

The best time to perform an audit is during the early stages of a project, post-major updates, or before a significant redesign. This allows for proactive identification of issues, ensuring a solid foundation for usability and accessibility as the project evolves.

The audit cycle duration varies based on the project’s complexity and rate of change. Typically, organizations conduct audits annually, but we also recommend once a quarter audits for key areas of change (in more dynamic products) for a healthy product lifecycle.

You can consider factors such as the pace of technological changes, frequency of content updates, user feedback, and the criticality of the digital product. We also recommend once a quarter audit of key areas of change for a healthy product lifecycle.

No, the UX audit reports are not public, and are purely confidential to the client.

An example of a digital audit or a UX audit is assessing a website’s usability, accessibility and performance by analyzing various factors such as:

• Evaluating the interface’s clarity, ease of navigation, user’s friction points, etc.
• Checking its page load times, images, broken links, compatibility across different devices and browsers.
• Evaluating accessibility standards to cater to your users.

We conduct a thorough audit of your digital product by analyzing various factors such as usability heuristics, accessibility standards, performance, information architecture, design consistency and overall functionality of your product. Our UX audits are contextual to your product goals, users and your domain. The audit findings are presented in the form of an easy to understand report, with actionable recommendations, prioritized based on their impact.

Any digital product across domains such as healthcare, fintech, edtech, cybersecurity, travel & hospitality, agritech, government & non-profits, etc. are suitable for getting a UX audit.

Audit fees are calculated based on factors such as the size and complexity of the project, the expertise of the team, and the depth of analysis needed. It’s common to consider the number of hours required for auditing and reporting, as well as the overall value provided to the client.

A UX audit typically includes an evaluation of usability, accessibility, visual design, and overall user satisfaction. It involves research, analysis, usability testing, accessibility review, visual design inspection, and recommendations for improvement.

We decide the scope of a UX audit based on various factors that are contextual to your product, domain and user goals. Considering these, we define the scope of audit for key user journeys, critical features and areas where improvements can have the most significant impact on your users and business.

Common areas of focus in a UX audit include usability, accessibility, visual design, content quality, navigation, and overall user satisfaction. These aspects collectively assess the effectiveness and user-friendliness of your digital product. You can also choose a few critical key flows in your product to run a UX audit on.

Of course, we summarize findings concisely, highlighting critical issues and recommend actionable insights prioritized based on their impact for quick reference and decision-making.

We share your product’s UX audit findings in the form of an easy to understand report via email to you and your stakeholders for open communication addressing questions and concerns.

Your product’s UX audit findings are presented in the form of a report including easy to understand charts and graphs that prioritize issues, providing actionable insights, and offering recommendations for improving your product from both business and user perspective.

In the UX audit process, deliverables typically include a comprehensive audit report summarizing findings, recommendations for improvement, and a prioritized action plan. Supplementary deliverables may include usability heuristic results, accessibility compliance documentation, and visual design recommendations to enhance the overall user experience.

Usability and accessibility are intertwined aspects of a positive user experience. While usability focuses on general user satisfaction and efficiency, accessibility ensures that diverse user needs, including those with disabilities are accommodated, contributing to a more inclusive and user-friendly design.

An accessibility audit is a comprehensive review to assess compliance, while accessibility testing involves practical assessments to identify real-time barriers. Testing often includes tools, manual assessments, and user feedback, complementing the broader audit process.

An accessibility audit evaluates digital products for compliance with standards like WCAG (Web Content Accessibility Guidelines). It examines factors such as screen reader compatibility, keyboard navigation, color contrast, and other elements that impact access for users with disabilities.

While related, accessibility and usability are not the same. Usability focuses on the overall user experience, emphasizing effectiveness, efficiency, and satisfaction. Accessibility, on the other hand, ensures that products are usable by people with disabilities.

Yes, our UX audit covers both aspects of usability, and accessibility.

A UX audit is conducted to systematically assess the strengths and weaknesses of your digital product’s user experience. An audit helps you identify usability issues, enhance accessibility, and get actionable recommendations from experts, to ensure that your product aligns with your user needs and business goals while improving overall satisfaction and engagement.

A UX analyst is responsible for evaluating and improving the user experience of digital products. They conduct user research, analyze data, and provide insights to enhance the overall usability, accessibility, and satisfaction of the product through design recommendations.

During the UX audit, various aspects of your digital product will be evaluated, such as:

• Usability: Assessment of how easily users can navigate and interact with your product.
• Accessibility: Ensuring that the product is usable by individuals with diverse abilities.
• Visual Design: Evaluation of the aesthetics, consistency, and overall visual appeal.
• Information Architecture: Ensuring information is organized and presented for optimal user understanding.
• Interaction Design: Assessment of the responsiveness and intuitiveness of user interactions.
• Content: Evaluation of the quality, relevance, and clarity of the content added in the product.
• Performance: Checking the speed, responsiveness, and overall technical performance of the product.
• Feedback and Error Handling: Reviewing how the product provides feedback and handles errors.

A comprehensive UX audit can take anywhere from 4 to 12 weeks, depending on the project’s size and the depth of analysis needed to provide meaningful recommendations for improving the user experience. However, audits for products with smaller scope could be as quick as within 2-3 weeks.

The cost of a UX audit varies widely depending on factors such as the size and complexity of the product or platform, the expertise of the team, and the depth of analysis required.

The timeframe for a UX audit varies based on the complexity and scope of the product/platform but typically ranges from a few weeks to a couple of months.

• Accessibility Review: Evaluate the product’s compliance with accessibility standards.
• Visual Design Inspection: Analyze the aesthetics, consistency, and visual hierarchy.
• Recommendations and Reporting: Provide actionable insights and suggestions for improvement.
• Information Structure Checks: Assess and provide feedback on the organization and layout of information for improved clarity and usability.
• User Journey Analysis: Evaluate and provide actionable recommendations to enhance your user’s experience throughout their interaction with the platform.

A UX audit involves evaluating a digital product’s user experience to identify strengths, weaknesses, and areas for improvement. It typically includes a thorough review of usability, accessibility, visual design, and overall user satisfaction.

No, UX audit is not the same as UX review. 

UX Audits: In-depth, comprehensive evaluations with extensive data analysis and recommendations.

UX Reviews: Lighter assessments, often focused on specific areas or concerns, with quick feedback and improvement suggestions.

Think of a UX audit as a deep dive and a UX review as a quick check-up. Both can be valuable for different situations/use cases.

The outcome of UX audit is a comprehensive evaluation of a digital product’s user experience that helps you find the problems and friction points in your user’s journey on the platform, giving you clarity on what needs to be fixed through actionable recommendations for improvements.

There are several types of UX audits, each focusing on a specific aspect of the user experience:

• Usability Audit: Evaluates how easy and efficient it is for users to complete tasks
• Accessibility Audit: Assesses whether the interface is accessible to users with disabilities.
• Visual Design Audit: Analyzes the visual elements of the interface for clarity and aesthetics
• Content Audit: Reviews the written and visual content for clarity, accuracy, and relevance.
• Information Architecture Audit: Examines how information is organized and labeled for ease of navigation.

A UX audit is a thorough evaluation of a digital product’s user experience, focusing on aspects like usability, accessibility, performance, and overall design. It helps identify strengths, weaknesses, and areas for improvement. 

As a product owner or a stakeholder, you need a UX audit to pinpoint and identify issues or friction points hindering user engagement and satisfaction; and to receive actionable recommendations for enhancing your product’s user experience and inturn meet your business goals.